Every project meets a moodboard eventually. But we try not to start there.
Images are persuasive and weightless. A material is neither: it has a temperature when you touch it, an edge that chips or does not, a way of holding afternoon light that no photograph votes on. Start from images and the project borrows its feelings; start from materials and it grows its own.
So early meetings at the studio happen around samples — a slab offcut, a length of oak veneer, the actual sheer that will hang in the actual window. Clients are often surprised by what their hands choose. The hands are usually right.
The moodboard comes later, as a record of decisions rather than a wish list. By then it is not a mood. It is the house, in miniature.